Task

Development of a brand book for Arla Natura. 

Background 

The brand Arla Natura now should also be launched worldwide. 

For this purpose Arla needs the brand book in order to impart understanding of the world of Arla Natura brands intragroup to other countries in a simple and incisive way. 

Implementation: 

Realisation

Launch: August 2012 

Roll-out: 1 product