FINE MUESLI QUINOA
Implementation of a design relaunch of the 4 muesli quinoa sorts, which stands out among the competitors, and at the same time supports
an independent Barnhouse brand identity.
Barnhouse offers crunchies and mueslis in the organic food sector. The company' s leading
trademark is "Krunchy" with 13 products. The comparably small range of mueslis with only 4
products should be stronger adapted to Krunchy with regard to the umbrella brand, and at the
same time show off the design of the own segment "Müsli" in order to differentiate from the
Krunchys of the Barnhouse range.
Launch: January 2011
Roll-Out: July 2011 | 4 Products